Getting an icon out of a JPG
Brand assets and stock artwork usually arrive as JPG, while the thing that needs them — a desktop shortcut, an installer script, a Windows application, an old CMS favicon field — asks for .ico. Those are not interchangeable: an .ico is a small archive holding several renderings of the same picture, so a renamed .jpg is rejected outright. This page builds the archive properly from whatever JPG you drop in.
Square, and never larger than 256 pixels
Two rules come from the icon format, not from this tool. Icons are square, so a landscape or portrait JPG is scaled to fit and centered with transparent padding filling the rest — the alternative would be squashing your artwork. And ICO entries stop at 256 pixels, so a 4000-pixel photo is scaled down; no setting lifts that ceiling. Within those rules the converter writes the standard sizes that fit your source — 16, 32, 48, and 256 — into one file, so Windows always has a clean rendering for a taskbar button or a large folder icon.
What a JPG source means for the result
JPG has no alpha channel, so the picture itself is fully opaque: you get a solid square of artwork, not a shape floating on nothing. Only the letterbox padding around a non-square image is transparent. If you want an icon whose background disappears against the desktop, start from a PNG with real transparency instead. Detail is the other thing to watch — a photograph shrunk to 16 pixels becomes an unreadable smudge, so simple, high-contrast artwork makes far better icons. Everything runs in a Web Worker on your device; queue as many JPGs as you like and take the results one by one or as a ZIP.